The Leaderboard Slider offers high-impact engagement in an impressively sized unit allowing business technology buyers to interact with your content (white papers, videos, case studies, etc.)
Unit appears within a leaderboard ad unit, expanding when the user clicks on it and sliding in from the right side of the screen to display your unique content. The unit slides off the screen by clicking the close button
Client Deliverables (Ad Unit Produced by UBM):
Logo (vector eps file)
Branding Guidelines
Preferred color scheme with Hex values
Any preferred art work for use in design of ad unit (optional)
Backdrop Image (1900 x 120)
Ad Unit Title for Collapsed Ad Unit: Maximum 50 characters
Content for Expanded Ad Unit: (Maximum 3 assets recommended):
For white papers, analyst reports, case studies or other reports, provide the following:
Asset Titles: max 40 characters per asset
Brief Abstracts: max 300 characters per asset
Link to each asset
For video, provide the following:
Video Title: max 40 characters per video
Brief Abstract: max 300 characters
Either a link to the video on YouTube if available or the original .mov file
For Social Media, provide the following links:
Facebook
Twitter
LinkedIn
Notes:
3rd party tags accepted (must adhere to IAB guidelines)
