Pagepeel

Dogear Dimensions: 100x75
Peelback Dimensions: 800x600
Formats: gif, jpg, png, Flash, Rich Media
Max File Size: Dogear 100K / Peelback 100K

Creative Format

The Pagepeel is comprised of two graphic elements, the "dogear" and the "peelback". Both elements are required. Details for each as follows:
Dogear File
  • Although the dimension for a dogear is 100x75 approximately 40 of the top pixels are made visible
  • Images wider than 300 pixels will automatically ticker from right to left
  • A buffer of 100 pixels should be placed on either side of the image to allow for a smooth transition. Images less than 300 pixels in width will not ticker
  • Client can provide desired logo to be used as an alternative to dogear file
Peelback File
  • All live content should reside in the upper right corner; lower left corner is not visible
  • Client can provide URL of desired landing page as an alternative to peelback file

Creative Specifications

jpg, gif, png
  • 72 DPI
  • Standard optimization (no progressive scan)
  • Color Mode RGB
  • Non-animated - not listed on VS
swf
  • Version 10 or lower, AS 2.0
  • 30 FPS
  • Sound set to stream
  • Minimal Listeners
  • Click-thru and buttons must be removed
Video

Tracked Metrics

The following metrics are tracked via UBM:
  • Unique Loads
  • Clicks
  • Skips**
  • Seconds to Click**
**metrics are available per request